On September 3, the Cooper Titan Tmall flagship store was officially launched, and a one-month mall promotion event was held. This is the positive measure that Cooper Tire has re-launched after entering the Jingdong Mall and the strategic cooperation with the professional auto parts B2B platform Taoqi Yunxiu. It reflects its compliance with the market development trend and opens up the online e-commerce platform and offline channel construction. development strategy.
Cooper Titans Tmall flagship store adopts O2O (that is, online purchase, offline store free installation) mode, consumers can easily select the most suitable tire products online by diversifying the models and matching sizes. You can always consult online. Through online booking, US Cooper Tire has more than 3,000 stores nationwide to provide free installation services for consumers who purchase tires online, which can save their offline waiting time to the greatest extent.
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